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INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE
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Overview
publication venue for
An Integrated Randomized Pricing Strategy for Omni-Channel Retailing
. 24:391-418.
2020
Consumer Attitudes Toward Human-Like Avatars in Advertisements: The Effect of Category Knowledge and Imagery
. 22:325-348.
2018
Drivers and Outcomes of Brand Relationship Quality in the Context of Online Social Networks
. 17:63-86.
2013
Drivers and Outcomes of Brand Relationship Quality in the Context of Online Social Networks
. 17:63-86.
2013
Research
category
BUSINESS
Category
COMPUTER SCIENCE, SOFTWARE ENGINEERING
Category
Identity
International Standard Serial Number (ISSN)
1086-4415
Electronic International Standard Serial Number (EISSN)
1557-9301
Other
journal abbreviation
INT J ELECTRON COMM