An Integrated Randomized Pricing Strategy for Omni-Channel Retailing

Article (Web of Science)

• cited authors: Wu, Jianghua; Zhao, Chenchen; Yan, Xinghao; Wang, Lifei
• authors: Yan, Xinghao
• publication date: July 2, 2020
• webpage: Web of Science
• published in: INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE Journal
• category: COMPUTER SCIENCE, SOFTWARE ENGINEERING Category

keywords

• Retail supply chain
• e-tail
• omni-channel retailing
• online pricing
• online retail
• price discrimination
• randomized pricing

• start page: 391
• end page: 418
• volume: 24
• issue: 3