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EXPLORING SOCIAL MEDIA MARKETING STRATEGIES IN SMEs
Proceedings Paper (Web of Science)
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cited authors
Pentina, Iryna; Koh, Anthony; Robinson, L
authors
Koh, Anthony C
Pentina, Iryna
publication date
January 1, 2015
webpage
Web of Science
published in
Marketing Dynamism & Sustainability-Things Change, Things Stay the Same...
Book
Research
category
BUSINESS
Category
Additional Document Info
start page
476
end page
476