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Marketing Dynamism & Sustainability-Things Change, Things Stay the Same...
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Overview
publication venue for
DON'T COPY OFF YOUR NEIGHBOR: EXAMINING THE ROLE OF FIT AND GREEN MARKETING STRATEGIES
2015
EXPLORING SOCIAL MEDIA MARKETING STRATEGIES IN SMEs
2015
Identity
International Standard Serial Number (ISSN)
2363-6173
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journal abbreviation
DEV MKT SCI