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Antecedents and consequences of salesperson identification with the brand and company
Article (Web of Science)
Overview
Additional Document Info
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Overview
authors
Gammoh, Bashar S
Mallin, Michael L.
Pullins, Ellen M
publication date
2014
webpage
http://dx.doi.org/10.1080/08853134.2013.870181
published in
JOURNAL OF PERSONAL SELLING & SALES MANAGEMENT
Journal
Additional Document Info
number of pages
15
start page
3
end page
18
volume
34
issue
1