Performance Implications of Online Entry Timing by Store-Based Retailers: A Longitudinal Investigation Article (Web of Science)

cited authors

  • Pentina, Iryna; Pelton, Lou E.; Hasty, Ronald W.

authors

publication date

  • June 1, 2009

webpage

published in

author keyword

  • Multi-channel retailing
  • Order of online sales entry
  • Time Series Cross-Sectional Regression

category

start page

  • 177

end page

  • 193

volume

  • 85

issue

  • 2