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Sales force technology usage - reasons, barriers, and support: An exploratory investigation
Article (Web of Science)
International Collaboration
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Research
Additional Document Info
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cited authors
Buehrer, RE; Senecal, S; Pullins, EB
authors
Pullins, Ellen M
publication date
May 1, 2005
webpage
Web of Science
published in
INDUSTRIAL MARKETING MANAGEMENT
Journal
Research
author keyword
customer relationship management (CRM)
sales
sales force automation (SFA)
sales technology
category
MANAGEMENT
Category
Additional Document Info
start page
389
end page
398
volume
34
issue
4