The role of salesperson emotional behavior in value proposition co-creation Article (Web of Science)

cited authors

  • Johnson, Catherine; Kaski, Timo; Karsten, Yvonne; Alamaki, Ari; Stack, Suvi

publication date

  • January 1, 2021

webpage

published in

category

keywords

  • Business-to-business services
  • Co-creation
  • Emotion

start page

  • 611

end page

  • 627

volume

  • 35

issue

  • 5