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Integrating technology within the sales-service ecosystem: the emergent sales techno-ecosystem
Article (Web of Science)
Early Access (Web of Science)
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cited authors
Bauer, Carlos; Galvan, John M.; Hancock, Tyler; Hunter, Gary K.; Nelson, Christopher A.; Riley, Jen; Tanner, Emily C.
publication date
October 26, 2023
webpage
Web of Science
published in
EUROPEAN JOURNAL OF MARKETING
Journal
Research
category
BUSINESS
Category
keywords
Marketing strategy
Sales management
Sales performance