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Attracting Students to Sales Positions: The Case of Effective Salesperson Recruitment Ads
Article (Web of Science)
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Research
Additional Document Info
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Overview
cited authors
Deeter-Schmelz, Dawn R.; Dixon, Andrea L.; Erffmeyer, Robert C.; Kim, Kyoungmi (Kate); Agnihotri, Raj; Krush, Michael T.; Pullins, Ellen Bolman
authors
Pullins, Ellen M
publication date
August 1, 2020
webpage
Web of Science
published in
JOURNAL OF MARKETING EDUCATION
Journal
Research
category
EDUCATION & EDUCATIONAL RESEARCH
Category
keywords
recruiting entry-level sales personnel
recruiting practices
sales competencies
sales job advertisements
sales management/sales
Additional Document Info
start page
170
end page
190
volume
42
issue
2