IT Signal Generation and Management Capabilities' Effect on Corporate Reputation: A Typological Approach to Strategic Positioning in a Digital World Article (Web of Science)

cited authors

  • Kelley, Keith J.; Alvarado-Vargas, Marcelo J.

authors

publication date

  • August 1, 2020

webpage

published in

category

keywords

  • Corporate reputation
  • IT investments
  • Signal generation capabilities
  • Signal management capabilities
  • Signaling theory

start page

  • 145

end page

  • 159

volume

  • 23

issue

  • 3