Sales Scholarship: Honoring the Past and Defining the Future (Key Takeaways from the 2018 American Marketing Association Faculty Consortium: New Horizons in Selling and Sales Management Article (Faculty180)

cited authors

  • Pullins, Ellen M; Flaherty, Karen E; Lassk, Felicia; Lee, Nick; Marshall, Greg W; Moncrief, William; Mulki, Jay

authors

publication date

  • 2018

published in

start page

  • 413

end page

  • 421

volume

  • 38