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Comparing Drivers of Social Media Marketing Adoption by Salespeople in Australia and the USA: A Pilot Study
Article (Faculty180)
Overview
Additional Document Info
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Overview
cited authors
Pullins, Ellen M; Pentina, Iryna; Wilkinson, John
authors
Pullins, Ellen M
publication date
2013
published in
International Journal of Information Systems and Management
Journal
Additional Document Info
start page
146
end page
165