Intercollegiate Social Media Education Ecosystem Article (Web of Science)

cited authors

  • Abney, Alexandra K.; Cook, Laurel A.; Fox, Alexa K.; Stevens, Jennifer

authors

publication date

  • December 1, 2019

webpage

published in

category

keywords

  • experiential learning techniques
  • innovative teaching methods
  • measuring teaching effectiveness
  • skills
  • surveys
  • traits development in marketing education
  • written communication

start page

  • 254

end page

  • 269

volume

  • 41

issue

  • 3