Preparing Students for PR Careers: Industry Insights and Classroom Strategies

cited authors

  • Ward, Jamie A.

description

  • <p><span>What does it take to prepare students for success in today’s fast-evolving PR industry? In this panel discussion, PR experts will share insights on the top skills employers seek, how digital trends like AI and influencer marketing are shaping the field, and the best ways to provide students with real-world experience. We’ll also explore how educators can help students build industry connections, address gaps in PR education, and champion diversity and inclusion in their careers. Walk away with actionable strategies to enhance your curriculum and better equip your students for the future of PR.</span></p>

authors

publication date

  • 2025

published in