Consumer Heterogeneity, Perceived Value, and Repurchase Decision-Making In Online Shopping: The Role of Gender, Age, and Shopping Motives Article (Faculty180)

cited authors

  • Fang, Jiaming; Wen, Chao; George, Benjamin; Prybutok, Victor R.

publication date

  • 2016

start page

  • 116

end page

  • 131

volume

  • 17