Using social media for competitive business outcomes: An empirical stuidy of companies in China Article (Faculty180)

cited authors

  • Cao, Yingxia; Ajjan, Haya; Hong, Paul C.; Le, Thuong

description

  • Yingxia Cao, Haya Ajjan, Paul Hong., Thuong Le, (2018) "Using social media for competitive business outcomes: An empirical study of companies in China", Journal of Advances in Management Research, Vol. 15 No. 2, pp.211-235, https://doi.org/10.1108/JAMR-05-2017-0060.

authors

publication date

  • 2018

published in

start page

  • 211

end page

  • 235

volume

  • 15